Insights

Filled with information, insights, thought-leadership, advice, opinion and potentially a little nonsense now and again. We will be adding to our brand blog as often as time allows. We hope you enjoy it.

June 10, 2021 Sherril Matthes

How Organizational Culture can serve First Nations in the long run.

For over twenty years, we’ve worked with hundreds of organizations, including first nations and first nation organizations, on the common issues of aligning culture, brand, and strategy to support long-term...

March 18, 2021 Callum Beattie

The Manitoba Studio Fund Launches to support BIPOC Design Students

Do you know a future graphic designer who could use a design scholarship? at honest, we believe that graphic design should reflect the community it stems from, and in our back...

March 10, 2021 Callum Beattie

What is branding?

Branding is widely debated among marketers and organizational leaders. who drives the brand building function? what department is responsible? who in an organization champions the brand? who provides input into...

December 9, 2020 Sherril Matthes

The time to transform is now.

Ah, the allure of the past. it’s human nature to look back fondly, but honestly, if you’re like most of us, your organization was likely struggling to gain momentum, fighting...

December 9, 2020 Sherril Matthes

Re-invigorate your board and your brand.

Many board members face a frustrating disconnect between the vital governance work they do and the functional impact they seem to have on their organization. yes, they establish the mission, vision and...

December 9, 2020 Sherril Matthes

Be clear, be credible, be strong

“90% of leadership is the ability to communicate something people want.” dianne feinstein remember the telephone game? one simple phrase is whispered from person to person but gets wildly distorted...

December 8, 2020 Sherril Matthes

Be clear, especially when circumstances aren’t

These days are what they are — rapidly changing and deeply impactful. so, you are right to proceed carefully in your communication. the following are a few things we know...

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The time to transform your brand is now.

We've helped almost 100 organizations build authentic brands by helping them define their purpose and clarify their messaging. We can help you too.

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Jenna Boholi, The Icelandic Festival of Manitoba